V by Viscera Natural Fragrance & Skin Care

Meet Viscera

This is our story. We're a brand, shop, and studio on a mission to bring intentional living to you.

We Make Getting Dressed Easy.

How many times have you looked at your closet full of clothes and said, "I have nothing to wear"? We believe in building a wardrobe you love. We've carefully created versatile pieces to help you build a capsule collection with sleek, timeless, and ethically-made  pieces you'll look and feel great wearing.

Ari Takata-Vasquez, Owner & Creative Director

Downtown Oakland Brick & Mortar Shop

1542 Broadway
Oakland, CA 94612
Tuesday-Friday 12-7pm
Saturday 12-5pm
Sunday & Monday by Appointment

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An Introduction To Capsule Wardrobes

What is a Capsule Collection?

A lot of times when I tell someone at the shop about capsule collections I get a blank look in return, so I thought I'd write a blog post about capsule collections, why they're amazing, and who can benefit from them. 


Creating a Capsule Collection

While a lot of people think about closet organization and feel stressed, it doesn’t have to be that way! If you keep the right frame of mind, you’ll feel like your shopping in your own closet. It feels so good to put together outfits...


Minimalism & Creating Calm

I’m a huge fan of minimalism for a number of reasons, but the biggest benefit I see from living a minimalist lifestyle is the sense of calm it can create in stressful times. I know I’m not alone when I say I’m feeling more stressed lately


WHat Sparks your interest?

Look, Ma! We're in the news.

SF Chronicle

"While Oakland’s fashion scene is growing by the hour, the city’s downtown area hasn’t quite caught up. Yet it is there, among bars and eateries and just steps from the legendary Fox Theater, that Ariel Takata-Vasquez decided to establish her urban boutique, Viscera...." 



Don't miss the 3D jewelry they make, and sign up for their cool DIY workshops, such as how to make your own awesome wall hanging. Check out the concrete slab counter that was originally meant to be a bar for candles, iPhone cases, and more..."



"Shopping-wise, Two Jack’s Denim (2355 Broadway) is a neighborhood institution focusing on American-made jeans. Viscera Studio (1542 Broadway) is a cool design store big on 3D-printed accessories (And several great shops are concentrated in the area of downtown...." 



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